10 Mind Altering Words That Make People Buy

1. Use the word "fast" in your ad. People want fast
results, fast delivery, fast ordering, etc. Nowadays,
we usually value our time more than our money.


2. Use the word "guaranteed" in your ad. People
want to be assured they are not risking their hard
earned money buying your product.


3. Use the word "limited" in your ad. People want
to own or receive things that are exclusive or rare
because they are considered to be more valuable.


4. Use the word "easy/simple" in your ad. People
want easy ordering, easy instructions, easy to use,
easy payments, etc.


5. Use the word "testimonial" in your ad. People
want to see believable proof before they buy your
product. It should be reputable and specific proof.


6. Use the word "discount/sale " in your ad. People
want to find bargains. They could be rebates, one
time sales, percentage offers, get one free offers, etc.


7. Use the word "free" in your ad. People want free
incentives before they do business with you. They
could be free books, accessories, services, etc.


8. Use the word "you/your" in your ad. People want
to know that you are talking them. This'll make them
feel important and attract them to read the whole ad.


9. Use the word "important" in your ad. People do
not want to miss important information that could
effect their life. People will stop and take notice.


10. Use the word "new" in your ad. People want
new products or services that will improve their life
like new information, tastes, technology, results, etc.

Someone

How to Succeed in Affiliate Marketing

1. Choose a Niche Market

Before you begin, it is important to choose a niche market of products, services, and information that you will provide. Do not try to be everything to everyone. Instead, choose a topic area and focus your attention on becoming the top consumer resource for information for your niche.

2. Choose the Best Affiliate Programs

Do not simply sign up for the first affiliate programs to catch your eye. Spend some time researching the available affiliate programs. Create a list of affiliate programs that offer products relevant to your website. List the pros and cons associated with each, including commission rate, payment guidelines, and linking options. It may take some time to find the best affiliate program for you, but this extra work will pay off in the long run in better site traffic and increased sales.

3. Create Great Content

Becoming a consumer resource is one of the best ways to succeed in affiliate marketing. How can you establish a credible and useful website? By creating content that your readers want and need, you will establish an audience that is interested in what you have to say and what your have to sell. Some great ideas for affiliate content include product reviews, gift guides and other consumer advice.

4. Track Your Progress

Once you have established your affiliate marketing site, it is absolutely vital to keep track of your sales success. Some affiliate programs offer detailed reports of site traffic and sales, which can be especially beneficial. Always keep track of which items are selling and which are not. By using this information to plan future content, marketing tactics, and product choices, you will be able to build an affiliate marketing site that will be successful for years to come.

What Is Affiliate Marketing?

So you want to make money on the Internet, but you don't have a product to sell? Fortunately, you can succeed in independent Web publishing by selling products through affiliate marketing. This targeted approach allows you to sell products for other businesses and earn money online.

Want to jump right into the business and see what other affiliates are discussing this week? Visit our affiliate forums and become a member today.

What is Affiliate Marketing?

In simple terms, affiliate marketing allows website publishers to earn a commission by selling products on their sites. Affiliate programs are extremely popular due to their simplicity and effectiveness. You can join an affiliate program, set up links and begin earning money in a matter of minutes.

Unlike advertising links that pay based on the number of clicks, affiliate websites earn money when site visitors make an actual purchase. Because of this, it is important to select the products that are the most relevant to your website and your visitors. However, affiliate marketing has a number of distinct advantages that offer a perfect work-at-home solution for Web publishers.

Benefits of Affiliate Marketing

The greatest benefit of affiliate marketing is that it is inexpensive and easy to use. In a matter of minutes, you can join and affiliate network and begin selecting products and adding links to your website. Some affiliate programs require an online application that allows merchants to review your website and determine if it is an appropriate place to market their products.

In some cases, you can join a network of affiliates that allows access to numerous merchants and a multitude of sales items. Joining one of these associate programs is a great way to build a long-term relationship with a number of affiliates.

Affiliate programs also allow publishers to work from home in Internet marketing. If you have ever wanted to work from home, affiliate networking can be a lucrative opportunity for hard working Web publishers. It may take time and energy to build your website, establish search ranking, build site traffic, and generate sales, but the potential to earn a substantial income from your site is well worth the work

What Exactly Is SEO?

SEO, or search engine optimization, is a subset of the umbrella term "search engine marketing" (SEM). Properly applied, search engine optimization allows your site to not only be seen by the search engines but, when a search term (either keywords or phrases) is entered, offers the ability to rank very high in the search engine results pages. The results pages are typically a combination of natural (sometimes called organic) results, paid inclusions (directories) and pay-per-click (PPC) ads.

But why is SEO so critical to the success of your business online? The holy grail for online marketers centers around getting your site on the first page of a Google search results page. Why Google? Because it currently owns well over half the market of all searches. If you further optimize your site in such a way that it brings in quality traffic, you'll get the ultimate return on your investment (assuming you have a solid back office process). And if you've optimized well for Google, you'll rank well in the other major search engines, such as Yahoo! and MSN, as well.

Many people hire professional consultants to perform SEO, while others attempt to do it themselves, which you certainly can—it's not brain surgery. In the coming months, I'll help you learn how to take on this task yourself. There really are no secrets—it just takes a lot of continuous work and an understanding of people, search engines, algorithms and toolsets.

SEO can (and should) be a full-time engagement. The scope of work depends on your site and your niche. This doesn't necessarily mean you'll need to spend 40 hours a week on it--you certainly couldn’t afford to put that much effort into it--but you need to put a solid content and link-building strategy in place for the long term. Existing sites can be optimized by simply applying a correct title (the text that shows up in the blue bar at the top of your browser window) and a meta description (the text that often shows up as the description in the results listing).

If you've read the book Art of War, you'll know that the basis for going into battle is to know your competition first. Keep your friends close but your enemies closer, the saying goes. In our SEO battlefield, we'll look at competitive analysis and keyword research to start.

A critical first step for an effective SEO plan is to perform heavy competitive analysis. In fact, if you search in Google for a key term or phrase related to your field and website, you should look at the first three to five websites that come up on the first page of your Google search results. These folks are the ones to beat. That's because if you're listed in the top 10 search results in Google, you may find that your website will get significantly increased traffic (assuming you have a competitive search term). I’ll talk about how to get quality traffic and tracking/conversion in a future article.

It's also critical that your website be built in such a way that it’s search-engine friendly but also user-friendly. To begin with, you must be very clear about what your site is all about. Do you know what your “value proposition” is? Then you'll want to ensure easy navigation, a clear call to action and relevant content. When you add relevant content pages and links within your theme and community, you're taking the first steps to success.

You must also make sure it loads quickly, is html/css (cascading style sheets) compliant, and lets visitor know what your site is all about in less than eight seconds. Even if you think your visitors are familiar with your product or service, you'll still want to make it easy to navigate and user friendly.

SEO is one of the most powerful online marketing mediums there is, and it's critical to the success of your online business. The bottom line is, SEO done right can enable you to be found and ranked well in the sea of billions of existing web pages, and your visitors and your bank account will both love you for it.

Jon Rognerud is a recognized authority on the subject of search engine optimization and has spent more than 15 years developing websites and marketing solutions at companies like Overture and Yahoo!. His website provides a wealth of informative articles, resources and complimentary e-mail courses on everything you'll ever need to know about SEO and search marketing.

By Jon Rognerud

3 Secrets to a Site that Sells

So, you've got your site up. Now what? You need to drive traffic, grow your opt-in list, make sales and work on your SEO. The list seems endless.

Step back for a minute and realize it's not possible to do everything at once. Once you've built your website, the first thing you should do is make your sales process watertight.

There's no point spending a ton of cash on pay-per-click ads to drive targeted traffic to your site if none of those visitors buys anything.

Follow this three-point sales action plan before you spend a bundle on attracting visitors.

1. Get your sales copy in top shape
You've got less than five seconds to persuade people to stay on your website, so your headline has to grab them and compel them to read on. The best headlines tell visitors they've found exactly what they're searching for and make them curious enough to keep reading.

But don't let your readers slip through your fingers once you've grabbed their attention with a hot headline.

Sales copy is what turns visitors into customers. So make sure it guides people through a streamlined process that:

• Identifies with their problem and builds your credibility
• Engages them--and explains why you can help
• Tells them how they'll benefit from your product
• Overcomes any objections they may have
• Compels them to take action--and tells them exactly what to do

Good sales copy funnels your readers through a tight sales process and doesn't give them a reason to click away. Take a look at your own and see if all the elements are in place, and if not, give it more of the attention it deserves. (Here's a more detailed article on sales copy.)

2. Collect testimonials
What's more trustworthy than a personal recommendation? A good testimonial can persuade even the most skeptical potential customer to buy from you.

Testimonials prove that your product really works--that it does exactly what you promise. And if you run a small business and haven't built your reputation, testimonials are indispensable.

Here's how to gather quality testimonials and benefit from them immediately:

• If you don't have any customers yet, give your product away to a group of people in your target market in exchange for their feedback.
• If you have some positive feedback from customers, contact them and ask permission to use their comments on your site.
• Don't be afraid to ask for testimonials. Invite customers to give you their vote of confidence with an e-mail link that says, "Click here to tell us what you think!"
• E-mail your buyers after they've purchased your product to ask them how they're enjoying it.

Try to get testimonials that are full of concrete benefits. How much money did someone save? How much time would they have spent without your product? How much better did they perform than before?

Let your visitors know these are real people. A first name, last name and location will prove it. A photo's great. And don't forget video.

You'll find dozens of opportunities to use testimonials throughout your site: on your homepage, within your sales copy, on a special testimonial page, on relevant product pages or in relevant product listings, so don't hesitate to use them where you can.

3. Make it easy to buy
I'm always amazed how many sites make it difficult for you to buy from them. According to market research from the Gartner Group, more than 50 percent of web sales are lost because visitors can't find what they're looking for. Don't make that mistake.

• Name your navigation buttons clearly so it's obvious what people will find when they click on them.
• Keep your navigation simple and consistent throughout your site, so people don't have to click any more than necessary. Ideally, someone should be able to buy from you in two clicks at most.
• Use "Buy Now" buttons that link to your shopping cart or order page every time a product is shown--especially if you have a catalog site.
  And when people click to your sales page, make things easy for them.
• Provide a range of payment options. Accepting credit cards is an absolute must, but PayPal, Google Checkout or even a downloadable mail-in form make it possible for anyone to complete a transaction.
• On your order form, ask only for the information you need. For example, if you sell an e-book, it's unlikely you'll need a home address. The less information people have to give you, the better they like it.
• Don't underestimate the power of including a phone number people can call if they have any questions.

Sales copy, testimonials, shopping cart. Once you've got these three crucial elements of your sales process shipshape you can confidently drive targeted traffic to your site--and know it'll convert!

Derek Gehl is Entrepreneur.com's e-business columnistand the CEO of the Internet Marketing Center. He has just released the completely updated 2008 edition of his comprehensive internet marketing guide,The Insider Secrets to Marketing Your Business on the Internet.

By Derek Gehl

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My Top 7 Favorite E commerce Tools

My Top 7 Favorite Ecommerce Tools
by: Jim Edwards
Copyright 2005 Jim Edwards

When you make your living on the Internet, you sometimes forget that the resources you use every day (and take for granted) might rate an incredible discovery to anyone who doesn't already know they exist.

Whether they help you make money, save time, save money, or avoid frustration, these ecommerce tools and services rate my highest recommendation for anyone who conducts any form of ecommerce online.

ClickBank.com -

If you sell a downloadable product such as an ebook, report, or software, you can't beat ClickBank for processing credit card payments. Not only do they take the payments and send you a check twice a month, they also plug your product into an existing network with tens-of-thousands of affiliates who can sell it for you. Also, unlike a traditional merchant credit card processing account, ClickBank assumes all the fraud risk and prevents many of the "horror" stories you hear in connection with online credit card processing.

MySiteSales.com -

Since ClickBank only allows the sale of downloadable products, MySiteSales.com comes to the rescue for anyone selling a physical product or service. Offering a suite of integrated product catalogs, follow up autoresponders, advertising tracking, a secure server, and even limited-time coupon offers, this tool rates a "must have" for setting up and integrating a professional ecommerce solution on virtually any size website.

Aweber.com -

If you need an unlimited number of follow up autoresponders and the ability to send an email "broadcast" to all your contacts at one time, Aweber offers an excellent managed solution. Specializing in helping small to medium-sized Web businesses implement an effective email follow-up strategy without complicated software, Aweber gets our highest marks for service and dependability.

GoDaddy.com -

Cheap, reliable, easy-to-use domain name registrar that only charges $8.95 per year for each domain name you register. Godaddy rates cheaper and just as, if not more, reliable than any other domain registrar. They also offer a "private registration" option that allows you to keep your identity as the domain owner a secret from unscrupulous people who exploit domain name records to compile mailing lists, spam databases or worse.

FrontierPowerHosting.com -

Any successful ecommerce endeavor begins with a solid website hosting service. Nothing shuts you down faster than an unreliable web host because, the second they go offline, your business goes offline. I host one of my servers at FrontierPowerHosting.com because of great customer service and guaranteed up-time.

ClipArt.com -

Ever pulled your hair out searching for that perfect image, photo, or piece of clipart for your website? Once you exhaust the Microsoft collection on your computer, the next stop (if you want to find something fast) is Clipart.com. With thousands of images searchable by keyword, you can always find the perfect image in less time and without the worries of copyright infringement if you just pull something off the Web.

Google.com/Adsense/ -

Website got traffic but no making much money? Open a free account with Google AdSense and earn a commission any time someone clicks on any of the targeted ads. An excellent way to earn extra cash on virtually any website.


About the author:
Jim Edwards is a syndicated newspaper columnist and the creator of an amazing course that will teach you step-by-step and click-by-click how to finally create your own money-making mini-sites... Get a FREE Copy of The "Mini-Site Secrets" Audio Right Now Click Here => http://www.MiniSiteCreator.com

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